5 Steps You Must Take to Protect Your Brand

5 Steps You Must Take to Protect Your Brand

Your Brand’s Journey You’re working hard. Thousands of hours and more thousands of dollars (and a handful of “ah-ha” inspirations) brought you to this moment. But, there’s this gnawing gut-level feeling …. what if your branding gets copied, or worse!? What if ‘they’...
Do You Need a Patent?

Do You Need a Patent?

If You’re Wondering Whether or Not To Protect Your Idea, Pay Attention To Who’s Giving You Advice, and Watch What Your Competition Is Doing. Last week Jim DeBetta, a judge on one of those Shark Tank wannabe shows, made a scandalous claim: that you,...